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FOR IMMEDIATE RELEASE                                                                     Oct. 17, 2012

The Incredible Dissolving Store:

Tenser Addresses Kantar Retail Future of Category Management Forum

ROSEMONT, Ill. - Price, space, promotion, markdown and replenishment optimization have added multiple dimensions to the Category Management discipline. Now mobile technology, social media, and their associated Big Data promise to dissolve the walls of the store.

James Tenser, principal of VSN Strategies posed the questions: "Are the new breakthrough insights out-pacing our ability to implement?" and "How does the new Big Data impact our decision processes?

He delivered the talk at the Kantar Retail Future of Category Management forum in Rosemont, IL, held Oct. 16-17.

About VSN: VSN Strategies is a specialized consulting firm that provides thought leadership to the retail and consumer products industry. It delivers high-value strategic consulting and content services, with emphasis on Retail Technology, Shopper Media, In-Store Implementation and Merchandising Performance Management.

Founder, James Tenser regularly delivers presentations, workshops and webinars to audiences across the retail consumer products industry.

About Kantar Retail: Kantar Retail is a global insight and consultancy business delivering tangible and transformational growth solutions to the world's leading blue chip brands and companies. It is a unit of the Kantar Group, the insight and consulting arm of WPP, the world's largest communications group.

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Past Releases

2012-10-01: Tenser Leads "Cost of Mis/Mal Coupon Redemptions" Panel at LEAD Marketing.

2012-10-17: "The Incredible Dissolving Store": Tenser addresses Kantar Retail Future of Category Management Forum.

2011-09-14: VSN Hosts "Sense & Perform" Pre-Conference Workshop at LEAD Marketing.

2010-11-11: Tenser Addresses Franchisee Group in Orlando.

2010-10-28: "Whose Store Is It Anyway?" VSN Founder Leads Provocative NARMS Webinar.

More Press in the Archive...

VSN In the Media

VSN Strategies and its founder James Tenser are frequently interviewed in the trade and general media on topics related to their expertise. Members of the press are invited to contact us with inquiries 520-797-4314.

Feb. 27, 2017 - ShopperTech Update: "How Much More Could Online Grocery Spending Grow?"
Jan. 25, 2017 - NerdWallet: "‘Buy Online, Pick Up in Store’ Is a Double-Edged Deal"
Jan. 20, 2017 - Euro U.K.: "Amazon inspires 'oh shit' moment in the retail world – CNET"
Jan. 19, 2017 - C|NET: "Amazon inspires 'oh shit' moment in the retail world"
Jan. 10, 2017 - FRESH: "Great Expectations: Retail Experts on NRF Retail’s BIG Show 2017"
Sep. 14, 2016 - RetailTouchpoints: "Will Best Buy's Services Make It The IoT Leader?"
Mar. 14, 2016 - "Does This New Online Marketplace Really Use A Stock Trading Model?"
Feb. 22, 2016 - "Delivery Start-Ups Face Consolidation Or Worse"
Feb. 12, 2016 - "The Future Of The Retail Customer Experience: Experts Discuss Trends And Engagement"
Dec. 23, 2015 - The Packer: "Kroger wraps up Roundy’s, launches new concept"
Dec. 1, 2015 - Retail Leader: "COSTCO Grows In Organics, And Organically"
Oct. 19, 2015 - "‘Simple Text’ latest Wal-Mart app to connect its physical and digital worlds"
Oct. 4, 2015 - "Amazon, The Bookstore Killer, Opens One"
Sep. 20, 2015 - "Target Disappoints By Shifting Charitable Giving Away From Education"
Jul. 22, 2015 - Fierce Retail: "Should stores charge for BOPIS?"
Jun. 25, 2015 - The Packer: "Analysts: Ahold, Delhaize merger a cost saver"
Apr. 13, 2015 - "Amazon Lawsuit Takes On Fake Reviewers"
Dec. 1, 2014 - Aptaris Blog: "NGA Dispatch: Independent Grocers – 3 Ways to Gain a Trade Promotions Edge"
Aug. 27, 2014 - "Amazon Muscles In On Google Ad Dollars"
Oct. 22, 2013 - "Is Jeff Bezos A Horrible Boss And Is That Good?"
Apr. 3, 2013 - "Macy's, Others Turn Stores Into Online Fulfillment Centers"
Mar. 14, 2012 - AOL's "Walmart to Take Another Bite Out of Grocery Prices (and Suppliers' Margins)"
Mar. 12, 2012 - AOL's "American Express Teams with Twitter on Daily Deal Program"
Jan 24, 2012 - "Switch to EDLP? Where's the New Excitement, Penney?"

More Media in the Archive...