Partners

VSN STRATEGIES MAINTAINS STRATEGIC AFFILIATIONS with several organizations and individuals that share common goals and complementary business skills. These relationships extend VSN's capabilities and resources, permitting us to offer a broader scope of professional services to our clients. Our network is extensive, developed over two decades of industry involvement, and it encompasses experts with skills in retail technology, e-commerce, marketing, branding, and database management. We assemble the team that best fits client requirements, delivering superior service quality and value.

At present, key partners include:

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In-Store Implementation Network
The In-Store Implementation Network is an industry group dedicated to enhancing in-store implementation (ISI), store compliance, and merchandising performance management. VSN Strategies principal James Tenser serves as its Director.

RetailWire.com
RetailWire is the retailing industry's premier online discussion forum. Each business morning, it presents a virtual round table of industry opinion and advice covering key dynamics and issues affecting the retailing industry. VSN Strategies principal James Tenser is a frequent commentator and a longtime RW "Brain Trust" member.

Shopper Technology Institute
Trade group focused on practices and solutions that engage shoppers, analyze behavior and enable trading partners. STI also produces the LEAD Marketing Conference. VSN Strategies Principal and Founder, James Tenser, serves as STI's Director of Industry Relations.

Thompson Reuters Expert Witness Services
VSN Strategies Principal and Founder, James Tenser, accepts a limited number of assignments for expert testimony referred via TREW.

CPGmatters.com
CPGmatters is a monthly e-zine designed to help makers of consumer packaged goods build brands through retail with information and advice that is topical and actionable. It covers the marketing of fast-moving consumer goods sold through a variety of channels: grocery, drug, mass, supercenter, convenience, warehouse club, dollar store, and online. VSN Strategies principal James Tenser is a periodic contributor.

SMLR Group
The SMLR Group, Inc. provides products and services to promote and enforce cyber security governance and compliance. VSN Strategies principal James Tenser is on the SMLR strategic business development team, with a focus on establishing its vertical practice for the retail industry.

Hoyt & Company
Hoyt & Company is one of the United States' premiere resources for consumer packaged goods brand marketing professionals. Its experts have helped hundreds of large and small consumer goods companies meet their marketing ROI and sales challenges. Hoyt & Company passes along its real-world expertise through its innovative development workshops. VSN principal James Tenser is an adjunct member of the Hoyt & Co. Workshop faculty.